|

Exodus Supreme
performs at Monroe College students October 2003. Photos: Sherry
Bruck
For
thirty -four years, HAI has offered individuals living with disabilities,
seniors and frail elderly individuals opportunities to enjoy live
arts events. HAI's track record of reaching an audience of over
10.6 million has been made possible through government contracts,
supplemented by private support. In an effort to buoy the Agency's
financial self-sufficiency and to ensure the continuation and expansion
of services, On-Site Program Director Patty Reitkopf has developed
a new Fee For Service (FFS) program. Preliminary ventures suggest
that a formal campaign to target private educational institutions,
corporations, government agencies and health service providers for
FFS will produce a reliable new revenue stream for HAI.
FFS clients are offered:
1) cultural events and
educational workshops using HAI's vast artist roster, which currently
includes over 1,000 culturally and artistically diverse performing
artists; they are selected through auditions and reviewed by facility
staff and client feedback;
2) HAI's arts management
expertise, having booked over 47,000 live music, dance and theater
events;
3) top-notch artists
who greatly discount their individual fee to accommodate HAI's charitable
mission;
4) active full-time staff
with support services and technical equipment on hand; and
5) the prestige of contracting
with a nonprofit social service organization that will subsequently
utilize the revenue to provide high quality services to New York's
underserved populations.
Monroe College, a recent
FFS client, has contracted with HAI for a series of world music
performances at its Bronx and New Rochelle campuses. The "performance
was excellent and achieved our goal of bringing more culture and
music to the campuses. We are looking forward to future performances,"
said Mark Sonnenstein at Monroe's Office of Student Services. The
series began in October with a performance by steel drum musician
Ricardo Greenaway. Keeping with the world music theme, HAI brought
Monroe the trio Exodus Supreme, which performed a variety of soul,
Reggae and Caribbean standards before an audience of delighted students
(pictured above).
At the Leewood Golf Club
in Eastchester, New York, HAI performing artist Orlando Marin made
a great impression at another FFS event. Club General Manager Mario
DiPreta affirmed that it is "an added bonus to know that
part of the fee charged will support HAI's mission of providing
arts and cultural opportunities to New York's disabled, disenfranchised
and underserved audiences."
|